When you think of "Promotional Products" what comes to mind first? Is it "Products"?, "Tools"?, "SWAG"?, "Giveaways"?, "Tchotchkes"?, "Throwaways"?, "Trinkets and Trash"?..."Stuff"? What about "Marketing Investment"? There are a variety of names for promotional products and yes, some names are less glamorous than others. But, the name a person gives them can tell a lot about … Continue reading Treat Promotional Products As Marketing Investments To Get Better Results
Things You Might Be Doing Wrong When Advertising With Promotional Items
So, you purchased custom products with your company logo and information printed all over them. Let's say you ordered custom cell phone stands. When you receive them in the mail, you are super excited because...well...because it is really cool to have your logo on something, not to mention it looks cool. It also looks so professional, … Continue reading Things You Might Be Doing Wrong When Advertising With Promotional Items
Treat Promotional Products As Investments To Get Better Results

When you think of "Promotional Products" what comes to mind first? "Throwaways?", "Tchotchkes?", "Trinkets and Trash?"...there are many different names for promotional products. Yes, some names are less glamorous than others, but depending on your experience with promotional products, you might have a different viewpoint. For example, if you have had a poor experience with promotional products … Continue reading Treat Promotional Products As Investments To Get Better Results