Did you know that 83% of people like receiving promotional items? While there are many reasons why they like promotional items, one reason is because they like receiving free stuff. However, that is half the battle. Sure consumers like to receive free stuff, but don't let that stop you from utilizing the products as marketing … Continue reading Save Marketing $: Know the Difference Between Giveaways and Promotions
3 Pitfalls To Avoid When Using Promotional Items To Market Your Brand
Imagine receiving your very own promotional items in the mail (products with your logo and marketing message). You're very excited to see what the physical product looks like. You place the box on your desk and carefully break the packaging tape. As you unfold the box flaps, anxiously, you peak inside the box and take … Continue reading 3 Pitfalls To Avoid When Using Promotional Items To Market Your Brand
Is It Time To Stop Wasting Marketing Dollars On Promotional Items?
Have you ever wondered if you're wasting marketing dollars buying "stuff" when it comes to your promotional item purchases? It's OK to say "yes", but have you considered why? Most businesses purchase promotional items to pass out "stuff" with their logo. Very few businesses buy promotional items with a plan to back up their purchases … Continue reading Is It Time To Stop Wasting Marketing Dollars On Promotional Items?
Are My Promotional Products Giving Me The ROI I Would Like Them To?
Many companies have the impression promotional products are "stuff" you buy with your logo...and that's it. While this is one feature promotional items offer, there's more to them than that. Promotional products are very powerful marketing tools, when used purposefully and strategically. Don't see it? You simply need to look at them from a different … Continue reading Are My Promotional Products Giving Me The ROI I Would Like Them To?
Why Every Marketing Activity Should Be Set Up As A Campaign
If you are in business and have ever used any sort of technique that makes the public - more importantly, your ideal audience - aware of your products and services, chances are you were performing a marketing activity for your company. Essentially, “marketing activities” are daily activities that allow you to get your business in … Continue reading Why Every Marketing Activity Should Be Set Up As A Campaign
7 Great Articles About Promotional Products
Using promotional products for your marketing strategy is more complex than slapping your logo on 1000 pens and handing them out to whoever you meet, wherever you go. It takes a more strategic approach to achieve great results with your campaign. To back up that statement, we decided to collect 7 great articles about promotional … Continue reading 7 Great Articles About Promotional Products
How a Small Business Can Increase Sales with Promotional Products
Meet Charlie. Charlie owns a small (hypothetical) coffee and shop called "Charlie's Coffee & Cookie Shoppe". He has been brainstorming ideas on how to reach out to more customers and generate more business. So, he searches the internet for ideas. After looking around for a little bit, Charlie comes across the Antina Promotions website. After … Continue reading How a Small Business Can Increase Sales with Promotional Products
5 Ways to Use a T-Shirt for Promotional Marketing
T-Shirts are one of the most popular promotional items out there. Why? For one thing, everyone likes getting a free t-shirt. For another, businesses like giving away or selling t-shirts because customers who receive or buy the shirts are likely to wear it around (because they like receiving the shirt) - providing a different kind … Continue reading 5 Ways to Use a T-Shirt for Promotional Marketing