Brand Experience Starts With the First Touch Point

It has been said that within the first seven seconds of someone meeting you, they will make 11 major decisions about you. Decisions about whether you are approachable, credible, trustworthy, etc. People make these decisions based on feelings about their perception of you. This is true with brands, as well - it's called "Brand Experience". … Continue reading Brand Experience Starts With the First Touch Point

7 Tips to Keep You Motivated During the Holiday Season

Happy Almost Thanksgiving!!  We made it to that time of year!  The time that is not only filled with joy, happiness, celebration and being even more conscious about expressing our gratitude - it is also that time of year that is filled with giant grocery lists, shopping lists, holiday planning, family coming into (or about … Continue reading 7 Tips to Keep You Motivated During the Holiday Season

Antina Promotions’ Brand Story: Part 2

Last week I talked about my participation in Jennifer Kem, Business Consultant's, Brand Story Challenge.  A 10 Day Challenge for businesses and entrepreneurs to discover the core and essence of their brand.  Day 1 was about the Essence of Antina Promotions.  Day 2 was about the Catalyst Moment in my life that completely changed me for … Continue reading Antina Promotions’ Brand Story: Part 2