5 Steps To A More Effective Direct Mail Campaign

One of the major struggles of sending a direct mail piece is when your investment blends in with "junk" mail. What happens when it blends in?  Think about what you do when you get junk mail (throw it away, perhaps?).  Not good, right? Especially when you think about your prospects throwing away your advertisement! When …

3 Ways To Use Promotional Products To Leave a Lasting Impression

Unlike traditional and digital marketing, promotional items are tangible items with your advertisement.  Because they are tactile, they are useful so recipients keep them around.  Sometimes for long periods of time. Guess what that means?  Recipients are physically holding onto your advertisement. And most of the time, it's because they appreciate the fact you gave …

3 Ways Using Promotional Products Can Leave a Lasting Impression

Since promotional products are tangible and useful, recipients hold onto them - sometimes for long periods of time - which translates to, they are holding onto your advertisement!  So, when using  promotional products as advertising mediums you want to make sure you are using them to your benefit, so they leave a lasting impression long …

Top 10 Antina Blogs of 2014

Every year we like to compile a "best of" list of our favorite blogs.  This year, we came up with a list of 10 blogs we felt deserved to be recognized.  So, since we are all about to count down the hours, minutes and seconds until we ring in the new year, let's count down …

The Top 10 Antina Promotions’ Blog Posts of 2014

Every year we like to compile a "best of" list of our favorite blogs.  This year, we came up with a list of 10 blogs we felt deserved to be recognized.  So, since we are all about to count down the hours, minutes and seconds until we ring in the new year, let's count down …

5 Steps to a Better Direct Mail Campaign

One of the major struggles of sending a marketing piece through the mail is standing out from all the junk mail we all sort through each day.  Not to mention your investment is at rick of being tossed in the trash if you send a direct mail piece that blends in with the daily "junk" mail. …

Components To An Effective Direct Mail Piece That Will Get A Response

Happy 2014!  Yes, once again, we are at the start of a new year.  This can be an exciting time for most companies who feel refreshed and ready to kick off the new year with new challenges, new goals and new strategies to help build and promote their business. A great way to stand out during …