What You Need to Know About Trade Show Preparation

If you're planning to attend a trade show in the near future, do you plan to create an Event Promotion Strategy? This includes setting clear goals and creating an Engagement Strategy that will allow you to maximize your visibility and your traffic. Many businesses plan to attend the show, but their plans do not go …

How Promotional Items Can Help Market Your Trade Show

Trade shows are great events to give your company a chance to get noticed, shine and stand out among the rest of the companies surrounding you. The best way to become noticed within the crowd is to create an experience they will remember by creating an engagement strategy. Your engagement strategy starts before the show.  …

4 Steps To Exhibiting At A Trade Show To Increase Results

Are you going to be exhibiting at a trade show, soon? What does your strategy look like?  Do you have one? If you're unsure of your strategy or don't have one, it's time to reevaluate your trade show presence! Exhibiting at a trade show is a great way to create awareness of your brand and …

Do You Know Planning Your Event Will Help You Maximize ROI?

Crawford Greenwald once said, "Every one minute you spend in planning will save you at least three minutes in execution." Many people think that taking the time to plan is a waste of time. But this can't be farther from the truth. It takes a lot of resources to plan a trade show or event …

Stop Wasting Money on Trade Shows Until You Learn To Do This One Easy Step

Companies who attend trade shows spend a ton of time, money and effort planning and preparing for their show. This is because trade shows are one of the best ways to generate leads. The premise behind generating leads is that a certain percentage will turn into sales.  Unfortunately, that's not how it works for most …

Doing Trade Shows and Live Events The “Right” Way

Have you ever exhibited at trade shows or hosted live events that did not turn out the way you hoped they would?  You planned for months and months thinking about how "this event is going to be EPIC!", but once the event is over, you are feeling less than enthused and decide to eat the …

Apply These 7 Techniques to Improve Your Trade Show Results

If you're exhibiting at a trade show, in the near future, I bet you're trying to create awareness of your brand, generate leads and connect with current leads. It's a great strategy! Trade shows can produce these results, and more if you plan ahead. Obviously, you're not going to be the only exhibitor - you …

How To Avoid “Trick or Treaters” At Your Event Table

If you've exhibited at a trade show, you've probably had a few "trick or treaters" stop by.  These are attendees whose only interest is to walk around and see what they can get for free.  Usually without caring about who you are or what you do. Because of this, some argue you don't need promotional …

5 Secrets to Creating a Successful Trade Show Strategy

If you have ever attended a trade show, you know how overpowering the show floor can be from the time you walk in to the time you walk out.  With the buzzing crowds of people walking around and the amount of vendor booths set up, who wouldn't be overwhelmed? Now, let's look at it from an …

Are You Standing Out At Trade Shows, Really?

A trade show can be a wonderful event where your company has a chance showcase itself.  No matter what type of company you have, there is one thing all trade show exhibitors have in common: they want to stand out to the trade show attendees. If you exhibit trade shows or plan on exhibiting a …

How To Create a Trade Show Marketing Plan That Drives Results

If you've ever exhibited at a trade show, expo or conference and walked away less than thrilled with your results, let me ask you this: Did you create an actual marketing plan that mapped out how you would promote your booth presence before, during AND after your show? If not, you may want to reconsider …

Sometimes You Just Need That Missing Piece To Get Ahead

Over the past few weeks, I have been reading Napoleon Hill's Think and Grow Rich. In his book, Hill tells an interesting story that made me think about how it is so easy to give up in certain situations that may seem hard at first, but if - and only if - you push through, will …

Mid Summer Blues? Cheer Up! Trade Show Season Is Coming Soon!

We made it to August! Some may mourn the fact that Summer is almost over while others are saying summer technically doesn't end until September 22nd - the "official" first day of Fall. Whichever side of the road you are on, the fact of the matter is today, it is still summer!  That sounds like the …

How To Make Your Next Trade Show As Fierce As Lady Gaga

If you have ever been an attendee at a trade show you know how overpowering the show floor can be from the time you walk in until the time you walk out.  What, with the 100's of vendor booths and the crowds of people, who wouldn't be overwhelmed? If you have not started to plan …

How To Make Your Next Tradeshow As Fierce As Lady Gaga

If you have ever been an attendee at a tradeshow you know how overpowering the show floor can be from the time you walk in until the time you walk out.  What, with the 100's of vendor booths and the crowds of people, who wouldn't be overwhelmed? In a few weeks, it will be time …

Women’s History Book Donated In Honor of Antina Promotions

Last Wednesday, January 6, the American Business Women's Association's (ABWA) Novi Oaks Charter Chapter held a Book Unveiling at the Novi Public Library.  The book unveiling was held to celebrate an initiative taken by the Novi-Oaks chapter last year to have its members donate books celebrating Women's History to the Novi Library.  On January 6, 34 …

Time to Tailgate With Promotional Items!

Its the beginning of October and college and professional football is in full swing.  Getting coworkers, clients and partners in business together to have a good time before a football game is always a great idea.  A great way to make it even better is to provide some awesome promotional products for your guests to take …

WBE Certification Granted to Antina Promotions

On August 12, 2015 - the Great Lake's Women's Business Council Certification Committee granted certification to Antina Promotions, LLC as a Women Business Enterprise (WBE).  According to the Women's Business Enterprise National Council, a WBE is a business that is majorly owned and controlled by one or more women.  Having WBE Certification gives a business …

What You Need to Know About Trade Show Prep

I know that it is hard to believe, but like it or not summer is almost over.  And that can only mean one thing, trade show season is almost here.  If you are planning on attending a trade show this fall, you should really go prepared so that you get the most out of your …

How To Avoid “Trick or Treaters” At Your Event Table

If you have ever exhibited at a trade show, you know what I mean when I say "trick or treaters" stop by your table.  These are the attendees who show up to the event looking for "free stuff" without a care in the world which company table they take from or even what that company …

Is It Time To Freshen Up and Update Your Trade Show Display?

It's time to dust off your company's logoed tablecloths, retractor banners and table top displays...trade show season is upon us! If you frequent the trade show floor you know that one of the things you need is an eye catching display.  This ensures potential leads will be sure to find you in the crowd, and …

Is It Time To Update Your Tradeshow Display?

It's time to dust off your company's logoed tablecloths, retractor banners and table top displays....tradeshow season is upon us!  If you frequent the tradeshow floor you know that one of the things you need is an eye catching display.  This ensures potential leads will drift your way, and you will get a chance to tell …

Antina Promotions Now Offers Event Consulting!

Planning an event can be a very stressful experience.  Your to do list can quickly become overwhelming and it is very easy to become unorganized.  Even worse, you may become so busy planning the different aspects of an event or a tradeshow that you may forget about one of the most important parts: the promotion! …

A Lesson About SWAG Bag Items

About a month ago, I attended a business expo.  A few days before the expo, I was contacted by the organizer who told me there were still spots open for businesses to sponsor the event.  I would be able to get my company name in the program and I could add 150 promotional items into …

How Promotional Items Can Help Market Your Tradeshow

Tradeshows are great events to give your company a chance to get noticed and shine among the rest of the companies surrounding you.  When attendees come to your tradeshow booth, you want to create an experience they will remember. Promotional products can help you before, during and after your tradeshow.Before your TradeshowBefore a tradeshow, companies …

The Many Uses of Promotional Products

Promotional items are products that can be imprinted with a company's logo, information, marketing message, etc.  These items can be used in many ways to help a company's brand image, increase both customer and employee loyalty and more.  Below is a list of the different ways promotional products can be used. Marketing One of the …

Second BASI Earned at Antina Promotions

Recently, co-founder Andrew Concord of Antina Promotions received his Bachelor of Advertising Specialties Information (BASI) certificate.  As noted in our prior blog: BASI Awarded to Owner of Antina Promotions, the BASI is the advertising specialties equivalent to a Bachelor's degree. According to the Advertising Specialties Institute (ASI), "BASI holders are recognized as industry experts who …

BASI Awarded to Owner of Antina Promotions

The Advertising Specialty Industry (ASI) launched the Advertising Specialty Institute Certification Program.  The purpose of this program is to elevate the level of expertise and professionalism of all ASI members. Through this program, members of ASI complete classes to earn credits toward their Bachelor of Advertising Specialty Infomation certification and their Masters of Advertising Specialty …

BASI Degree Awarded to Owner of Antina Promotions

The Advertising Specialty Industry (ASI) launched the Advertising Specialty Institute Certification Program.  The purpose of this program is to elevate the level of expertise and professionalism of all ASI members. Through this program, members of ASI complete classes to earn credits toward their Bachelor of Advertising Specialty Infomation certification and their Masters of Advertising Specialty …

5 Memorial Day Promotional Items to Help Spread Awareness

Memorial Day, in the United States is a legal holiday observed in memory of those who lost their lives while serving our country in war.  As we have said before, promotional products are memorable items that get passed from person to person, in turn, the products receive many impressions. This is where we come in …

Wedding Celebration Promotional Products to Make Your Day Extra Special

We all know promotional products can come in handy when you are looking to promote an event, market your business and even build your brand.  While promotional products can make these tasks a fun and rewarding experience, promotional products can come in handy during other aspects of your life. As always, promotional products encourage "out …

Don’t Hesitate, Donate! Tips to Creating Awareness of Your Fudraiser

One thing that we see during the holiday season that makes us feel warm and fuzzy inside is the generosity towards others.  People donate gifts and food throughout the season so that those less fortunate can have a better holiday.  But why stop there?  All throughout the year there are several causes that would greatly …

Promotional Items For a Vegas/Casino Themed Event

These days, it is very common for people to throw Vegas/Casino themed events.  These events can be held as a fundraiser to raise money for a particular cause or held just to have fun.  The best part about these Vegas/Casino themed events are the cool promotional products that can be incorporated into the event.  Some …

Promotional Items for Your Next Golf Event

Whether you are hosting a golf tournament, a golf outing or a fun golf scramble, it is always a good idea to have promotional items available for all attendees at your next golf event.  This is so attendees will be able to take something away with them no matter what shape their scorecard is in. …

How To Stand Out At Your Next Trade Show

A trade show can be a wonderful event where your company has a chance showcase itself.  No matter what type of company you have, there is one thing all trade show exhibitors have in common: they want to stand out to the trade show attendees.  Promotional products can help you stand out from all other …

5 Types of Bracelets to Consider for your Next Event

When trying to put together an event whether it be a concert, an awareness event or even a fundraiser, a creative way to market the event is  necessary.  There are many promotional products that can be used to promote such events.  Bracelets are one product that can add flair, fun and leave long lasting impressions …