Antina Promotions’ Brand Story: Part 3

In the past 2 weeks, I have touched on the Brand Story Challenge.  A challenge for entrepreneurs and businesses created by Business Consultant, Jennifer Kem, to help them discover the core and essence of their business.  On Day 1, it was about the essence of Antina Promotions and Day 2 was about my Catalyst Moment in business.

Day 3: My Phoenix Move

So, while my catalyst moment brought me to the realization that I can be my own boss and start my company, my Phonenix Move is a moment when you rise up out of the darkness and into the light.  While I feel my initial catalyst moment may have also doubled as a Phoenix Move, I didn’t realize that another one of my Phoenix Moves was giving the Brand Story Challenge my all.  Why not?  If you are going to do something, you mind as well give it all you have and do it right.  I am glad I did!

I didn’t realize the Brand Story Challenge would be my Phoenix Move until Day 6, and fully realized it after completing my Day 7 challenge.  In such a short period of time I was able to accomplish things I have been trying to accomplish for years and I am lucky I decided to give it my all.

This is when I noticed that I have had a few Phoenix Moves and while the scenario is different, the situation is the same each time.  I pushed myself to keep going and I didn’t let fear or doubt get in the way of me rising to my dreams.

Next, we get into talking about our audience. Stay tuned!

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