Many of us have causes that we stand behind and do what we can to support the cause, and the people or things that can benefit from them. For some of us this is a very strong passion and is very important for us to do all that we can to help. One of the best ways we help out is to spread the word to create awareness of the cause so others who feel passionate about it can join in helping, too.
If you are looking for a fun and creative way to spread the word, think about using promotional products to create awareness. People often think of promotional items as giveaway items or swag that a company gives to its target markets to strengthen their brand. While this is true that these items can strengthen the brands of an organizations, they can also be a powerful tool to spread a message to raise awareness.
People love receiving free gifts and will display them proudly, talk about the gifts and remember who gave the gift to them. We all remember Lance Armstrong’s Livestrong Foundation. One of the most memorable things about the Livestrong Foundation is the bright yellow silicone wristbands with LIVESTRONG debossed in the band. This is a perfect example of how a promotional product can spread the word about a good cause.
So if you are thinking of staring a cause that people can rally behind, think of promotional products to help spread the word!
The Livestrong bands were a wonderful promotional product that raised awareness to the cause! Thanks for sharing this post.
Yes they were – and a great example as well! You are most welcome.